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ABOUT US
OUR MISSION
To empower runners to achieve their personal best through effective training methods and a strong caring community.
our values
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RELATIONSHIPS
With open hearts we create an environment that is rooted in meaningful relationships.
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FOCUS
We take initiative with energy and enthusiasm.
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IMPACT
With integrity we will guide others to prosperity.
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TENACITY
We have the determination to overcome any challenge.
OUR TEAM
HISTORY
Founded in 2012 by elite runner and professional trainer and coach, Michele Yates, Rugged Running was formed as a way to provide runners successful training programs that focused on our unique approach of consistent time and effort based running workouts combined with proper strength, mobility, and running drill sessions to enable runners to achieve their full potential.
As Rugged Running has grown our product offerings have expanded to be able to impact more runners and build meaningful relationships with a community of runners that support each other in reaching their goals. The results speak for themselves; having served over 500 runners through personalized coaching and running camps we currently have a 97% success rate for clients achieving their personal bests in running!
GIVING BACK
IN THE NEWS
PODCASTS
Ultra Runner Podcast.com - Michele Yates Interview
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Ultra Runner Podcast.com - Western States 2015 Preview
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Talk Ultra: Episode 51 - Bitter, Yates, Frost, Catmur
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Talk Ultra: Episode 86 - Browning, Yates, Cracknell, Barnes
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Athlete On Fire: Episode 92 - Michele Yates Interview
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Becoming Ultra: Episode 1 - The First Call
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Becoming Ultra: Episode 2 - Ultra Running Training Philosophy's and the Runners are Revealed
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Becoming Ultra: Episode 4 - A Nasty Little Thing Called ITBS
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Becoming Ultra: Episode 6 - How to Come Back From a Chronic Injury
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Becoming Ultra: Episode 8 - Tactical Nutrition for Runners
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Becoming Ultra: Episode 10 - Warming Up and Cooling Down for Your Next Ultra
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Becoming Ultra: Episode 13 - Michele Yates on her delirious Western States experience and what she learned. Where's Bailey?
ARTICLES & INTERVIEWS
LIVESTRONG.com: 20-Minute Upper-Body Workout for Runners
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Map My Run Blog: Do Electrolytes Really Help Ease Cramps for Runners?
Steamboat Pilot & Today: Run Rabbit Run finishers conclude 100-mile race with an embrace (with video)
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Runspirited: The Ups and Downs of an Elite Ultrarunner
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Steamboat Pilot & Today: Rocky Running: Inside the world of elite ultrarunners
Runners World: Meet Top Ultrarunner Michele Yates
Ultimate Direction Blog: Pregnancy Expedition
Trail Whipass Interview
Running Times Article
Denver Post Article
Ultrarunning Magazine: Rob Krar and Michele Yates Named UROY
Outside Online: Top 10 Ultramarathon Training Tips
Icespike Blog: Introducing Michele Yates
Trailrunner Magazine: Recovery Tips from the Elites
Competitor Magazine: Top Pros Share Their 2014 Racing Goals
Another Mother Runner Interview
Trailrunner.com: Postpartum Training
Team Colorado Blog: Michele Yates on Pregnancy
Moat, Yates Capture 2013 USA 50 Mile Trail Championships